SEO Strategy Service Organic Traffic. Qualified Leads. ROI on SEO. Seriously.
SEO strategy is our bestseller, and rightfully so — some of our SaaS clients saw millions in ROI*. Are you curious?
*Notice that this information isn’t followed by a fine-print disclaimer.
What Are The Benefits of Our SEO Strategy?
If you don’t think you’ll benefit from an SEO strategy, we love you, but you’re not serious people. (Relax, it’s a viral reference.)
Gain More Visibility on Search Engines
Well, this one’s pretty self-explanatory, but:
Grow your visibility with an SEO strategy that thoroughly covers the essential keywords and topic clusters related to your niche having the search habits of your target audience in mind.
Such an SEO strategy will pull your entire website up on search engine result pages and help you keep the hard-earned positions through the (sometimes volatile) algorithm changes.
(Think of it as pilates: it doesn’t come with great hype, but its consistency provides you with well-rounded, strong results.)
See A Significant Increase in Quality Organic Traffic
You could buy traffic, but that’s just throwing money at the problem.
Make a long-term investment instead and ensure a steady stream of quality website traffic throughout all nine lives. (Is that another cat joke?!)
Rank high for popular keywords
Take over the hot spots for competitive, high-value search queries in your niche. Our SEO strategy is based on a semantic approach, ensuring you cover all bases: the untapped potential and the crucial, high-performing keywords.
Build domain authority
High domain authority gives you a ranking advantage – a trustworthy website will always get more space on search engine result pages. How do you achieve enviable domain authority? Our SEO strategy will answer that for you. (oooh, a cliffhanger!)
Attract and retain visitors
A comprehensive SEO strategy instructs you how to provide truly unique and valuable insights to your visitors – therefore retaining their interest and signaling to Google that you’re the best source of information for that search query.
Want Cost-Effective Lead Generation?
Enable it with our SEO strategy service.
Organic Traffic = Organic Leads
A steadily growing stream of organic content brings you organic, qualified leads. The best part? More traffic = more leads!
Better Lead Quality
Ranking high for keywords with commercial and transactional intent will result in leads that are easier to convert.
Higher Conversion Rate
A well-thought-out SEO strategy applies the best CRO principles, optimizing your pages for a higher conversion rate.
Build Trust with Your Audience
As we’re building it with you right now (hopefully).
Create unique content (or have us do it!) that will let your audience warm up to you and establish your company as a trustworthy partner. Build brand awareness and create an opportunity to nurture your audience until they’re ready to commit to your product (or services).
Obliterate Your Nemesis
(We thought it made sense dramaturgically.) Or in a civilized, buzzwordy manner of speaking – get ahead of your competitors.
Come on, everyone has that one competitor they can’t stand and want to triumph over ever so wholeheartedly. With us, you’ll be the bane of their existence (on the first page of Google).
Seriously, though, get an SEO strategy service that keeps tabs on your competitors and analyzes where they fall short (“there’s always room for improvement” takes a sinister turn, mwahahaha!), and then finds creative solutions to surpass them and offer more than they do – both to your audience and to Google’s SERP crawlers.
Get A High ROI on SEO. Finally.
SEO doesn’t make you money overnight – but the long-term financial benefits are guaranteed. (If your parents understood the matter, this would be their unsolicited advice.)
Your website is the only digital marketing real estate you actually own. And though we never know with certainty what’ll be trending tomorrow, SEO remains the pillar of digital marketing. An optimized investment in our SEO strategy service leaves no room for wasting resources on aimless activities.
Boost Your Other Marketing Activities
A strong SEO strategy can support all your marketing efforts. (It’s like mylk to your cookies; or like a “not” to your “fair”.)
How can our SEO strategy service support your overall marketing strategy? Well, here are some of the advantages (our modesty suggests we keep it short):
Spend less on advertising and get a better impact
Attract a bigger following across your social media
Rely on SEO strategy for overall content performance
Build a strong and healthy backlink profile
Improve your UX/UI and boost your conversion rate
Recycle content for other marketing channels
Improve user engagement rates across platforms
How do we get you on top of SERPs?
It’s a simple workflow – yet, the ranking’s in the details.
SEO Diagnostics
Let us explore!
First, we explore where you are (SERP-wise) right now, what you want (we might then tell you that you don’t want that and steer you toward a more constructive wish), and what resources stand at our disposal.
Then, we explore your SEO (un)doing – by means of a content audit! At this stage, we might suggest a full SEO audit if we deem it a necessary prerequisite for the success of your SEO strategy.
Then, we do competitive research: simply put, we spy on your competition and reverse engineer their worthy moves and strategies to concoct the SEO strategy that’ll leave them behind, weeheee!
SEO Research
Let us explore… again. :grins uninspiringly: :googles is uninspiringly a word: :it seems not to be a word: :oh well: :we explored:
Get Your SEO Personas
We hope you have already nailed your buyer personas, but we’ll need to get into more detail for an effective SEO strategy.
How does your target audience search? What are their habits? Which search engine has their unparalleled trust? Which device do they use? What about voice search and AI? How does search fit into their buyer’s journey?
We’ll let you know.
Keyword Research
Not a fan of exported .cvs neverending-scroll-sheets? Good.
Here's what we have for you:
- Cherry-picked keywords that fit into the core of your SEO strategy (we seem to pick a lot of cherries)
- Long-tail keywords that ensure you match your audience’s intent
- The perfect ratio of difficulty level and search volume
- Semantic SEO guidelines to boost your ranking efforts
- A succinct format that actually keeps your attention (and hopefully lights your creative spark)
Jigsaw Falling into Place
(so there is nothing to explain…) No, no, we’ll explain.
Goal Setting
We take into consideration your wishes and business needs, but also your current possibilities and other criteria, such as budget, timeline, deadlines, and your starting point – and set realistic SEO goals with tangible ROI.
Content Editorial
You’re gonna love this, we’re gonna tell you what to talk about. Get a detailed content editorial that tackles the topics relevant to your strategy and explores them from a unique perspective. It’s an 18-in-1: assume high rankings, establish credibility and thought leadership, ensure visits, and spark meaningful conversations with your future prospects. (14 items are purposefully missing from this list.)
Game Plan
Not sure we’re fans of the word, but – it is a game plan.
You might ask – isn’t it an SEO strategy? But it’s just one, final piece of it. Learn how to synchronize your SEO strategy with your other marketing efforts and how to use its elements to maximize overall performance.
Aaaand action!
Then, on a full moon night, we put it all in a cauldron and summon the Goddesses… hehe.
Get detailed SEO strategy implementation guidelines, including tracking and optimization tips. It’s a handy little document strengthened by emotional support cats – as we understand how SEO can sometimes (understatement) feel a little overwhelming.
If you feel this way too and cute paws are not cutting it, we can do this for you – just talk to us about it. We’re breezy. (no, we’re not)
An SEO Strategy Google Will E-E-A-T Up
It was right there, what were we supposed to do?
While not an official ranking factor, the E-E-A-T is an important concept for determining content quality on Google’s search engine. An SEO strategy that builds upon the E-E-A-T will help further improve your rankings:
Experience
Get a well-construed SEO strategy that will guide you to speak to your audience from your own experience.
Expertise
Show off your expertise in a way your audience will find helpful and provide content they can benefit from and rely on.
Authoritativeness
Establish thought leadership (sounds gentler than “demonstrate the authority”, right?) in your industry with a strategic approach to content and SEO.
Trustworthiness
The E-E-A trifecta leads to the most important criterion of all – trust. And Google needs to make sure your audience can trust you with the information you provide to them.
What kind of SEO strategy can you get?
An SEO strategy can cover your entire website or be extremely focused on one particular matter. So, which SEO strategy is best for your business?
A Comprehensive SEO Strategy
- If you’re not satisfied with your website’s overall SEO performance
- If you’re just beginning to build your website and want to set a solid foundation for SEO success
- If you’re working hard on content but the results aren’t matching your efforts
- If your website is a chaotic wreck built without any initial strategy (don’t feel bad, this happens way more often than you’d think, and we fix it all the time)
A Segmented SEO Strategy
- If your website is performing well already but you want to push more pages up on SERP
- If you want to create an organic funnel for a new feature or service line
- If you want to capitalize on an untapped, prolific topic that’s of interest to your audience
- If you have a very specific SERP goal to achieve – e.g. take up featured snippets or rank 1st for a specific key phrase, surpass a specific competitor, increase organic traffic to a specific (set of) page(s)...
- If you’re happy and you know it and you really wanna show it… oops, a stray selling point.
If you’re not sure which type of SEO strategy you need, worry not! We’ll guide you through the discovery process and help you navigate the intricacies to make the best decision for your business.
Why choose our SEO strategy service?
We’re not trying to reinvent the wheel here.
Honestly: when it comes to really great SEO, there are no tricks or hacks or frickin unicorns, and there’s certainly no magic — we hate to break it to you, but we’re not wizards, Harry. (Witches, perhaps.)
However, knowing and understanding best practices so well that you can bend and twist them to serve your own creative ideas is a skill not many possess. Enter: Zlurad.
We’re talking curiosity: a quest for a unique angle that ensures you avoid the repetition and boredom trap. Building upon the semantic SEO principles to ensure the everchanging SE algorithms don’t leave you behind.
An SEO strategy that identifies gaps in topic coverage and finds the questions others hesitate to answer, giving you an opportunity to establish thought leadership in your community.
An SEO strategy built on inbound marketing principles, aligned with conversion funnels, with the strength to pull your entire website’s rankings up – and keep them there.
An SEO strategy that’s people-oriented (though robots tend to love it, too). Over the years, we’ve established that the best results (we’re talking numbers here) don’t come from optimizing for rankings, but from optimizing for your audience – if you do that well, Google’s algorithm changes will always be in your favor.
Do you relate? That’s why.
TL;DR: An SEO Strategy Service Vital to Your Business Success
You could throw money at the problem – or you could throw money at us. Problem? What problem?
BOOK A FREE CONSULATIONLet’s wrap this up:
- Get so many benefits from an SEO strategy: from high rankings, to qualified leads, to cheaper advertising, to triumphing over competitors, to - a c t u a l ROI on SEO.
- This E-E-A-T-oriented SEO strategy is built on a semantic SEO approach to ensure your rankings remain high throughout the volatile (and less volatile) search algorithm changes.
- Enjoy the effectiveness of a relentlessly optimized process: from diagnostics and research to goal setting and content editorial, we diligently cover every nook and cranny on your behalf.
- Choose a segmented or a comprehensive SEO strategy based on your specific needs, circumstances, and current possibilities. We won’t restrain from advising you if we deem you need a little nudge. (That’s our job.)
- A cauldron may or may not be included in the process. If you don’t ask, we won’t tell.
- Leave with a clear, engaging, SEO strategy document with comprehensive implementation guidelines – or stay and relax while we implement your SEO strategy for you.
Cherry-pick your SEO plan now.
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