Vesna Scepanovic

Content Strategist & SEO Specialist

Vesna plans and leads Zlurad’s content and SEO projects, focusing on AI-driven content optimization and search visibility. She combines structure and strategy to help brands communicate clearly and grow through content that performs.

21 articles

an abstract illustration featuring various segments of SEO tools, analytics, and SEO strategy

In the Age of AI Content, Backlinks Are Still Your Strongest Trust Signal

09/19/2025 5 min read

AI Customer Experience: Rethinking the SaaS Buyer Journey for SEO Success

09/17/2025 5 min read

Is Your Content AI-Fetchable?

09/11/2025 7 min read

SEO Tactics for SaaS Growth: Demand Generation or Demand Capture?

09/10/2025 15 min read

Tech SEO SaaS SEO

Technical SEO for SaaS Made Easy: 8 Steps to Take

09/01/2025 8 min read

Human vs AI in SEO: Where Does Artificial Intelligence Stop?

08/25/2025 6 min read

Is Your AI Content Safe from Google’s Helpful Content Update Filter?

08/16/2025 7 min read

SEO Mythbusting Series: Google Penalizes AI-Generated Content

08/15/2025 2 min read

Site Architecture: How Your Website’s Structure Drives SEO Success

07/26/2025 6 min read

AI-Optimized Content ≠ Spam: Staying on Google’s Good Side

07/11/2025 5 min read